Wednesday, February 22, 2012

Ruling on celebrating the birthday of the Prophet


 

Ruling on celebrating the birthday of the Prophet



Praise be to Allaah the Lord of the Worlds, and blessings and peace be upon our Prophet Muhammad and all his family and companions.
The commands mentioned in the Qur’aan and Sunnah to follow the laws of Allaah and His Messenger, and the prohibitions on introducing innovations into the religion are quite clear. Allaah says (interpretation of the meaning):
“Say (O Muhammad to mankind): ‘If you (really) love Allaah, then follow me (i.e. accept Islamic Monotheism, follow the Qur’aan and the Sunnah), Allaah will love you and forgive you your sins’”
[Aal ‘Imraan 3:31]
“Follow what has been sent down unto you from your Lord (the Qur’aan and Prophet Muhammad’s Sunnah), and follow not any Awliyaa’ (protectors and helpers who order you to associate partners in worship with Allaah), besides Him (Allaah). Little do you remember!”
[al-A’raaf 7:3]
“And verily, this is My straight path, so follow it, and follow not (other) paths, for they will separate you away from His path”
[al-A’naam 6:153]
And the Prophet (peace and blessings of Allaah be upon him) said: “The most truthful of speech is the Book of Allaah and the best of guidance is the guidance of Muhammad, and the most evil of things are those which are newly-invented.” And he (peace and blessings of Allaah be upon him) said: “Whoever innovates anything in this matter of ours (i.e., Islam), that is not part of it will have it rejected.” (Narrated by al-Bukhaari, no. 2697; Muslim, no. 1718). According to a version narrated by Muslim, “Whoever doe anything that is not in accordance with this matter of ours (i.e., Islam), will have it rejected.”
Among the reprehensible innovations that people have invented is the celebration of the birthday of the Prophet (peace and blessings of Allaah be upon him) in the month of Rabee’ al-Awwal. They celebrate this occasion in various ways:
Some of them simply make it an occasion to gather and read the story of the Mawlid, then they present speeches and qaseedahs (odes) for this occasion.
Some of them make food and sweets etc., and offer them to the people present.
Some of them hold these celebrations in the mosques, and some of them hold them in their houses.
Some people do not limit themselves to the actions mentioned above; they include in these gatherings haraam and reprehensible things, such as free mixing of men and women, dancing and singing, or committing actions of shirk such as seeking the help of the Prophet (peace and blessings of Allaah be upon him), calling upon him, seeking his support against their enemies and so on.
Whatever form it takes and whatever the intentions of those who do this are, there is no doubt whatsoever that it is an invented, haraam innovation which was introduced by the Shi’a Faatimids after the three best centuries, in order to corrupt the religion of the Muslims. The first person to do this after them was the king al-Muzaffar Abu Sa’eed Kawkaboori, the king of Irbil, at the end of the sixth century or the beginning of the seventh century AH, as was mentioned by the historians such as Ibn Khalkaan and others. Abu Shaamah said: the first person to do that in Mosul was Shaykh ‘Umar ibn Muhammad al-Malaa, one of the well-known righteous people. Then the ruler of Irbil and others followed his example.
Al-Haafiz Ibn Katheer said in al-Bidaayah wa’l-Nihaayah (13/137), in his biography of Abu Sa’eed Kazkaboori: “He used to observe the Mawlid in Rabee’ al-Awwal and hold a huge celebration on that occasion… some of those who were present at the feast of al-Muzaffar on some occasions of the Mawlid said that he used to offer in the feast five thousand grilled heads of sheep, ten thousand chickens and one hundred thousand large dishes, and thirty trays of sweets… he would let the Sufis sing from Zuhr until Fajr, and he himself would dance with them.”
Ibn Khalkaan said in Wafiyaat al-A’yaan (3/274): “When it is the first of Safar they decorate those domes with various kinds of fancy adornments, and in every dome there sits a group of singers and a group of puppeteers and players of musical instruments, and they do not leave any one of those domes without setting up a group (of performers) there.
The people give up work during this period, and they do no work except going around and watching the entertainment. When there are two days to go until the Mawlid, they bring out a large number of camels, cows and sheep, more than can be described, and they accompany them with all the drums, songs and musical instruments that they have, until they bring them to the square… On the night of the Mawlid there are performances of nasheed after Maghrib in the citadel.”
This is the origin of this celebration on the occasion of the Prophet’s birthday. More recently idle entertainment, extravagance, and wasting of money and time have become associated with an innovation for which Allaah has not sent down any authority.
What Muslims should do is to revive the Sunnah and put an end to bid’ah (innovation); they should not do any action until they know the ruling of Allaah concerning it.

Ruling on celebrating the Prophet’s birthday

Celebrating the occasion of the birthday of the Prophet (peace and blessings of Allaah be upon him) is forbidden and is to be rejected for a number of reasons:
1 – it is not part of the Sunnah of the Messenger (peace and blessings of Allaah be upon him) or of the khaleefahs who succeeded him. Since this is the case, then it is a forbidden innovation, because the Prophet (peace and blessings of Allaah be upon him) said: “I urge you to follow my Sunnah and the way of the rightly-guided khaleefahs after me; adhere to it and cling to it firmly. Beware of newly-invented things, for every newly-invented thing is an innovation (bid’ah) and every innovation is a going-astray.” (Narrated by Ahmad, 4/126; al-Tirmidhi no. 2676).
Celebrating the Mawlid is an innovation introduced by the Shi’a Faatimids after the three best centuries in order to corrupt the religion of the Muslims. If a person does anything in order to draw closer to Allaah which was not done by the Messenger (peace and blessings of Allaah be upon him) or enjoined by him, and was not done by the khaleefahs who succeeded him, this action implies that he is accusing the Messenger of not explaining the religion to the people, and that he disbelieves in the words of Allaah (interpretation of the meaning):
“This day, I have perfected your religion for you”
[al-Maa'idah 5:3]
because he is adding something extra and claiming that it is a part of the religion, but the Messenger (peace and blessings of Allaah be upon him) did not bring this.
2 – Celebrating the birthday of the Prophet (peace and blessings of Allaah be upon him) is an imitation of the Christians, because they celebrate the birth of the Messiah (peace be upon him). Imitating them is extremely haraam. The hadeeth tells us that it is forbidden to imitate the kuffaar, and we are commanded to differ from them. The Prophet (peace and blessings of Allaah be upon him) said: “Whoever imitates a people is one of them” (narrated by Ahmad, 2/50; Abu Dawood, 4/314). And he said, “Be different from the mushrikeen” (narrated by Muslim, 1/222, no. 259) – especially with regard to things that are the symbols or rituals of their religion.
3 – Besides being bid’ah and an imitation of the Christians, both of which are haraam, celebrating the birthday of the Prophet (peace and blessings of Allaah be upon him) is also a means that leads to exaggeration and excess in venerating him, which even goes as far as calling upon him (making du’aa’ to him) and seeking his help, instead of calling upon Allaah, as happens now among many of those who observe the bid’ah of the Mawlid, when they call upon the Messenger instead of Allaah, and ask him for support, and sing qaseedahs (odes) of shirk praising him, like Qaseedat al-Burdah etc. The Prophet (peace and blessings of Allaah be upon him) forbade going to extremes in praising him, as he said: “Do not extol as the Christians extolled the son of Maryam. For I am just His slave, so say, the slave of Allaah and His Messenger” (narrated by al-Bukhaari, 4/142, no. 3445; al-Fath, 6/551), i.e., do not exaggerate in praising me as the Christians exaggerated in praising the Messiah and venerated him until they worshipped him instead of Allaah. Allaah forbade them to do that when he said (interpretation of the meaning):
“O people of the Scripture (Christians)! Do not exceed the limits in your religion, nor say of Allaah aught but the truth. The Messiah ‘Eesa (Jesus), son of Maryam (Mary), was (no more than) a Messenger of Allaah and His Word, (“Be!” — and he was) which He bestowed on Maryam (Mary) and a spirit (Rooh) created by Him”
[al-Nisaa’ 4:171]
Our Prophet (peace and blessings of Allaah be upon him) forbade us to exaggerate concerning him lest the same thing happen to us as happened to them, so he said: “Beware of exaggeration, for those who came before you were destroyed because of exaggeration” (narrated by al-Nasaa’i, 5/268; classed as saheeh by al-Albaani inSaheeh Sunan al-Nasaa’i, no. 2863).
4 – Observing the innovation of the Prophet’s birthday opens the door to other kinds of bid’ah and being distracted by them from the Sunnah. Hence you find that the innovators are very active when it comes to bid’ah and very lazy when it comes to the Sunnah; they hate it and regard those who follow it as enemies, until their entire religion is innovated anniversaries and Mawlids. They have split into various groups, each of which commemorates the anniversary of its imaam’s birth, such as the births of al-Badawi, Ibn ‘Arabi, al-Dasooqi and al-Shaadhili. No sooner do they end the celebration of one birthday but they start the celebration of another. This results in exaggeration concerning these dead people and others, and in calling upon them instead of Allaah, believing that they can bring benefit and cause harm, until they deviate from the religion of Allaah and go back to the religion of the people of the Jaahiliyyah of whom Allaah says (interpretation of the meaning):
“And they worship besides Allaah things that harm them not, nor profit them, and they say: ‘These are our intercessors with Allaah’”
[Yoonus 10:18]
“And those who take Awliyaa’ (protectors, helpers, lords, gods) besides Him (say): ‘We worship them only that they may bring us near to Allaah’”
[al-Zumar 39:3]
Discussing the specious arguments of those who celebrate the Mawlid
Those who think that this bid’ah should be continued produce specious arguments which are flimsier than a spider’s web. These specious arguments may be dealt with as follows:
1 – Their claim that this is veneration of the Prophet (peace and blessings of Allaah be upon him):
The response to that is that the way to venerate him is to obey him, do as he commanded and avoid that which he forbade, and to love him; he is not to be venerated through innovations, myths and sins. Celebrating his birthday is of this blameworthy type because it is a sin. The people who venerated the Prophet (peace and blessings of Allaah be upon him) the most were the Sahaabah (may Allaah be pleased with them), as ‘Urwah ibn Mas’ood said to Quraysh: “O people, by Allaah I have visited kings. I went to Caesar, Chosroes and the Negus, but by Allaah I never saw a king whose companions venerated him as much as the companions of Muhammad venerated Muhammad (peace and blessings of Allaah be upon him). By Allaah, whenever he spat it never fell on the ground, it fell into into the hand of one his companions, then they wiped their faces and skins with it. If he instructed them to do something, they would hasten to do as he commanded. When he did wudoo’, they would almost fight over his water. When he spoke they would lower their voices in his presence; and they did not stare at him out of respect for him.” (al-Bukhaari, 3/178, no. 2731, 2732; al-Fath, 5/388). Yet despite this level of veneration, they never took the day of his birth as an ‘Eid (festival). If that had been prescribed in Islam they would not have neglected to do that.
2 – Using as evidence the fact that many people in many countries do this.
The response to that is that evidence consists of that which is proven from the Prophet (peace and blessings of Allaah be upon him), and what is proven from the Prophet is that innovations are forbidden in general, and this is an innovation. What people do, if it goes against the evidence (daleel), does not prove anything, even if many of them do it.
“And if you obey most of those on the earth, they will mislead you far away from Allaah’s path”
[al-An’aam 6:116 – interpretation of the meaning]
Nevertheless, in every age, praise be to Allaah, there have always been those who denounce this bid’ah and state clearly that it is false. Those who persist in following it after the truth had been explained to them have no proof.
Among those who denounced the celebration of this occasion was Shaykh al-Islam Ibn Taymiyah, in Iqtidaa’ al-Siraat al-Mustaqeem; Imaam al-Shaatibi in al-‘I’tisaam; Ibn al-Haaj in al-Madkhil; Shaykh Taaj al-Deen ‘Ali ibn ‘Umar al-Lakhami who wrote an entire book denouncing it; Shaykh Muhammad Basheer al-Sahsawaani al-Hindi in his book Siyaanah al-Insaan; al-Sayyid Muhammad Rasheed Ridaa wrote a separate essay on this topic; Shaykh Muhammad ibn Ibraaheem Aal al-Shaykh wrote a separate essay on it; Shaykh ‘Abd al-‘Azeez ibn Baaz; and others who are still writing and denouncing this bid’ah every year in the pages of newspapers and magazines, at the time when this bid’ah is being done.
3 – They say that by celebrating the Mawlid they are keeping the memory of the Prophet (peace and blessings of Allaah be upon him) alive.
The answer to that is that the memory of the Prophet (peace and blessings of Allaah be upon him) is constantly kept alive by the Muslim, such as when his name (peace and blessings of Allaah be upon him) is mentioned in the adhaan and iqaamah and in khutbahs, and every time the Muslim recites the Shahaadatayn after doing wudoo’ and in the prayers, and every time he sends blessings upon the Prophet (peace and blessings of Allaah be upon him) in his prayers and when he is mentioned, and every time the Muslim does a waajib (obligatory) or mustahabb (recommended) action that was prescribed by the Messenger (peace and blessings of Allaah be upon him). In all of these ways (the Muslim) remembers him and the reward equivalent to the reward of the one who does that action goes back to the Prophet (peace and blessings of Allaah be upon him). Thus the Muslim constantly keeps the memory of the Messenger alive and has a connection with him night and day throughout his life through that which Allaah has prescribed, not only on the day of the Mawlid and things which are bid’ah and go against the Sunnah, for that puts one at a distance from the Messenger (peace and blessings of Allaah be upon him) and the Messenger will disown him because of that.
The Messenger (peace and blessings of Allaah be upon him) has no need of this innovated celebration, because Allaah has already bestowed veneration and respect upon him, as He says:
“and raised high your fame”
[al-Sharh 94:4]
For Allaah is not mentioned in the adhaan, iqaamah or khutbah, but the Messenger (peace and blessings of Allaah be upon him) is mentioned after Him; this is sufficient veneration, love and renewal of his memory, ad sufficient encouragement to follow him.
Allaah did not refer to the birth of the Messenger (peace and blessings of Allaah be upon him) in the Qur’aan, rather He referred to his Mission, and says (interpretation of the meaning):
Indeed, Allaah conferred a great favour on the believers when He sent among them a Messenger (Muhammad) from among themselves
[Aal ‘Imraan 3:124]
“He it is Who sent among the unlettered ones a Messenger (Muhammad) from among themselves”
[al-Jumu’ah 64:2]
4 – They may say that the celebration of the Prophet’s birthday was introduced by a knowledgeable and just king who intended thereby to draw closer to Allaah.
Our response to that is that bid’ah is not acceptable, no matter who does it. A good intention does not justify a bad deed and even if a person died as a knowledgeable and righteous person, this does not mean that he was infallible.
5 – They say that celebrating the mawlid comes under the heading of bid’ah hasanah (“good innovation”) because it is based on giving thanks to Allaah for the Prophet!
Our response to that is that there is nothing good in innovation. The Prophet (peace and blessings of Allaah be upon him) said: “Whoever innovates anything in this matter of ours (i.e., Islam), that is not part of it will have it rejected.” (Narrated by al-Bukhaari, no. 2697; al-Fath, 5/355). And he said, “Every innovation is a going astray” (narrated by Ahmad, 4/126; al-Tirmidhi, no. 2676). The ruling on innovations is that they are all misguidance, but this specious argument suggests that not every bid’ah is a going astray, rather there are good innovations.
Al-Haafiz ibn Rajab said in Sharh al-Arba’een: “The words of the Prophet (peace and blessings of Allaah be upon him), ‘every innovation is a going astray’ is a concise but comprehensive comment which includes everything; it is one of the most important principles of religion. It is like his words ‘Whoever innovates anything in this matter of ours (i.e., Islam), that is not part of it will have it rejected.’ (Narrated by al-Bukhaari, 3/167, no. 2697; al-Fath, 5/355). Whoever innovates anything and attributes it to Islam when it has no basis in the religion, this is a going astray and is nothing to do with Islam, whether that has to do with matters of belief (‘aqeedah) or outward and inward words and deeds.”
(Jaami’ al-‘Uloom wa’l-Hakam, p. 233)
These people have no proof that there is any such thing as a “good innovation” apart from the words of ‘Umar (may Allaah be pleased with him) concerning Taraaweeh prayers, “What a good innovation this is.” (Saheeh al-Bukhaari, 2/252, no. 2010 mu’allaqan; al-Fath 4/294).
They also said that things were innovated which were not denounced by the salaf, such as compiling the Qur’aan into one volume and writing and compiling the hadeeth.
The response to that is that these matters had a basis in Islam, so they were not newly-invented.
‘Umar said: “What a good bid’ah” meaning innovation in the linguistic sense, not in the shar’i sense. Whatever has a basis in Islam, if it is described as an innovation, is an innovation in the linguistic sense, not in the shar’i sense, because innovation in the shar’i sense means that which has no basis in Islam.
Compiling the Qur’aan into one book has a basis in Islam, because the Prophet (peace and blessings of Allaah be upon him) had commanded that the Qur’aan be written down, but it was scattered, so the Sahaabah compiled it in one volume so as so protect and preserve it.
The Prophet (peace and blessings of Allaah be upon him) led his companions in praying Taraaweeh for a while, then he stopped doing that, lest that become obligatory on them. The Sahaabah (may Allaah be pleased with them) continued to pray it separately during the life of the Prophet (peace and blessings of Allaah be upon him) and after his death, until ‘Umar ibn al-Khattaab (may Allaah be pleased with them) gathered them behind one imaam as they used to pray behind the Prophet (peace and blessings of Allaah be upon him). This was not an innovation introduced into the religion.
Writing down the hadeeth also has a basis in Islam. The Prophet (peace and blessings of Allaah be upon him) ordered that some ahaadeeth should be written down for some of his companions when they asked him for that. In general terms writing it down during his lifetime was not allowed, for fear that the Qur’aan might be mixed with things that were not part of it. When the Prophet (peace and blessings of Allaah be upon him) died, this fear was no longer a factor, because the Qur’aan had been completed and arranged in order before he died. The Muslims compiled the Sunnah after that in order to preserve it and keep it from being lost. May Allaah reward them with good on behalf of Islam and the Muslims, because they preserved the Book of their Lord and the Sunnah of their Prophet (peace and blessings of Allaah be upon him) from being lost or being tampered with.
We may also say to them: why was this act of thanksgiving, as they call it, not done by the best generations, the Sahaabah, Taabi’een and followers of the Taabi’een, who loved the Prophet (peace and blessings of Allaah be upon him) most and who were most keen to do good and give thanks? Are those who introduced the innovation of the Mawlid more rightly-guided than them? Do they give more thanks to Allaah? Definitely not!
6 – They may say that celebrating the birthday of the Prophet (peace and blessings of Allaah be upon him) is indicative of their love for him; this is one way of showing that, and showing love of the Prophet (peace and blessings of Allaah be upon him) is prescribed in Islam!
The answer to that is that undoubtedly loving the Prophet (peace and blessings of Allaah be upon him) is obligatory for every Muslim; he should love him more than he loves himself, his child, his father and all the people – may my father and mother be sacrificed for him – but that does not mean that we should introduce innovations for doing so that have not been prescribed for us. Loving him dictates that we should obey him and follow him, for that is one of the greatest manifestations of love, as it is said:
“If your love is sincere then obey him; for the lover obeys the one whom he loves.”
Loving the Prophet (peace and blessings of Allaah be upon him) implies keeping his Sunnah alive, adhering firmly to it, and avoiding words and deeds that go against it. Undoubtedly everything that goes against his Sunnah is a reprehensible innovation (bid’ah) and a manifest act of disobedience. That includes celebrating his birthday and other kinds of bid’ah. A good intention does not mean that it is permissible to introduce innovations into the religion. Islam is based on two things, purity of intention and following [the Prophet (peace and blessings of Allaah be upon him)]. Allaah says (interpretation of the meaning):
“Yes, but whoever submits his face (himself) to Allaah (i.e. follows Allaah’s religion of Islamic Monotheism) and he is a Muhsin (a doer of good) then his reward is with his Lord (Allaah), on such shall be no fear, nor shall they grieve”
[al-Baqarah 2:112]
Submitting one’s face to Allaah means being sincere towards Allaah, and doing good means following the Messenger and implementing the Sunnah.
7 – Another of their specious arguments is when they say that by celebrating the Mawlid and reading the biography of the Prophet (peace and blessings of Allaah be upon him) on this occasion, they are encouraging people to follow his example!
We say to them that reading the biography of the Prophet (peace and blessings of Allaah be upon him) and following his example are required of the Muslim all the time, all year long and throughout his life. Singling out a specific day for that with no evidence for doing so is an innovation, and every innovation is a going astray.” (Narrated by Ahmad, 4/164; al-Tirmidhi, 2676). Bid’ah does not bear any fruit but evil and it leads to a person distancing himself from the Prophet (peace and blessings of Allaah be upon him).
In conclusion, celebrating the birthday of the Prophet (peace and blessings of Allaah be upon him), whatever form it takes, is a reprehensible innovation. The Muslims should put a stop to this and other kinds of bid’ah, and occupy themselves with reviving and adhering to the Sunnah. They should not be deceived by those who promote and defend this bid’ah, for these types of people are more interested in keeping innovations alive than in reviving the Sunnah; they may not even care about the Sunnah at all. Whoever is like this, it is not permissible to imitate him or follow his example, even if the majority of people are like this. Rather we should follow the example of those who follow the path of the Sunnah, among the righteous salaf and their followers, even if they are few. Truth is not measured by the men who speak it, rather men are measured by the truth.
The Prophet (peace and blessings of Allaah be upon him) said: “Whoever among you lives (for a long time) will see many differences. I urge you to follow my Sunnah and the way of the rightly-guided khaleefahs who come after me. Hold on to it firmly. Beware of newly-invented matters, for every innovation is a going astray.” (Narrated by Ahmad, 4/126; al-Tirmidhi no. 2676). So the Prophet (peace and blessings of Allaah be upon him) explained to us in this hadeeth what we should do when there are differences of opinion, just as he explained that everything that goes against his Sunnah, be it words or deeds, is a bid’ah, and every bid’ah is a going astray.
If we see that there is no basis for celebrating the birthday of the Prophet, whether in the Sunnah of the Messenger of Allaah (peace and blessings of Allaah be upon him) or in the way of the rightly-guided khaleefahs, then it is one of the newly-invented matters, one of the bid’ahs which lead people astray. This principle is what is implied by this hadeeth and is what is indicated by the aayah (interpretation of the meaning):
“O you who believe! Obey Allaah and obey the Messenger (Muhammad), and those of you (Muslims) who are in authority. (And) if you differ in anything amongst yourselves, refer it to Allaah and His Messenger, if you believe in Allaah and in the Last Day. That is better and more suitable for final determination”
[al-Nisaa’ 4:59]
Referring to Allaah means referring to His Book, and referring to the Messenger (peace and blessings of Allaah be upon him) means referring to his Sunnah after he has passed away. The Qur’aan and Sunnah are the reference point in cases of dispute. Where in the Qur’aan or Sunnah does it indicate that it is prescribed in Islam to celebrate the Prophet’s birthday? Whoever does that or thinks that it is good must repent to Allaah from this and from other kinds of bid’ah. This is the attitude of the Muslim who is seeking the truth. But whoever is too stubborn and arrogant after proof has been established, then his reckoning will be with his Lord.

Urdu Version Article read online

We ask Allaah to help us adhere to His Book and the Sunnah of His Messenger until the Day when we will meet Him. May Allaah grant blessings and peace to our Prophet Muhammad and his family and companions.
Huqooq al-Nabi (peace and blessings of Allaah be upon him) bayna al-Ijlaal wa’l-Ikhlaal, p. 139
Shaykh Dr. Saalih ibn Fawzaan al-Fawzaan

Member of the Committee of Senior Scholars, Saudi Arabia.

Friday, February 17, 2012

Demand of Kids Wear and Rules to br followed to start your Own Venture of kids Wear


Instructions

Things You'll Need

·                                 Computer
·                                 Phone
·                                 Camera

1.                              Find Your Market

o                                                        1
Determine if you will sell new or gently used clothes.
o                                                        2
Decide what methods you will use to sell the clothes. Will it be through an e-commerce site or online auction? Do you plan to open a storefront, or will you do flea markets or seasonal consignment sales?
o                                                        3
Isolate a niche. Maureen Kendall of Little Ruler has had success with skateboard-style clothing for kids up to 6 years old (see References).

2.                             Buying Clothes

o                                                        1
Contact children's clothing vendors. Do an Internet search to find the company that makes the clothing lines you would like to sell. Find the company's contact information. The company may sell directly to you or refer you to a distributor that may sell multiple brands.
o                                                        2
Check into the option of drop shipping if you will operate an online store. The shipper will keep the merchandise in its warehouse until you sell it, then pack and ship the product directly to the customer on your behalf. This eliminates the need for you to stock an inventory.
o                                                        3
Go to trade shows or visit a merchandise mart to buy clothes.
o                                                        4
Take clothes on consignment from parents whose children have outgrown them. Sell them, pay the parent a commission and keep the profits.
o                                                        5
Buy marked-down children's clothes from clearance sales at major retail stores or purchase a wholesale lot of children's clothes from an online auction site. Sell them online or in a brick-and-mortar shop.

3.                             Setting Up Shop

o                                                        1
Consider setting up a store in an area that parents frequent, for example, near a large retail store that sells similar or related products. That store's marketing and promotion will get shoppers to notice your store.
o                                                        2
Take photographs of the clothes you plan to sell online. Post them to your auction or website. Include the size and a short description of the clothes in the title.
o                                                        3
Take part in a seasonal children's consignment sale. Organizers provide retail space and marketing. You sell goods there and pay the organizers a percentage of your earnings.
·                                 Event Organizers AgencyYellowPages.Sulekha.com
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·                                 Eretail Congress & Awardswww.franchiseindia.com
Biggest Show on eCommerce & eRetail Register Now! Limited Seats
·                                 Top 40 Distributors Listmdm.com/top-industrial-distributors
Top industrial distributors plus add'l sector analysis. Free.
·                                 Kids Winter Wear Salewww.FirstCry.com/Winter-Wear-Sale
Upto 50% Off on Entire Collection. Free Home Delivery. Order Now!

Tips & Warnings

·                 Visit successful children's shops in your area and notice how many lines they sell and their price points. This gives you an indication of what parents will pay for children's clothes. Select clothing items that fall in a similar price point.
·                 Add toys and books to your inventory to create one-stop shopping.
·                 Do not add too many different clothing lines. This can complicate the buying process for some parents.
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But who isn’t? Everybody is into fashion. It is the individual taste in fashion that differs from person to person. Anywhere you go, fashion clothing stores are always making brisk business. That is also precisely the reason why a fashion clothing store needs to have an edge over its competitions. There are just too many fashion clothing stores out there.
Most successful fashion clothing stores have a few things in common: competitive prices, a great selection of clothes and accessories, attractive packaging (marketing) and yes, a catchy name / brand / tag. Thinking of a name for your business is a tricky endeavor. You obviously want your patrons to remember your store, but you also want them to associate the name of the store with your merchandise.
Before you open your own fashion clothing store or fashion boutique, you may want to think about what “theme” or specialization of clothes you may want to sell. There are a lot, a few examples include: bridal or wedding boutique, business clothing boutique, casual wear / rough gear / street clothes, children’s wear boutique, couture, formal wear boutique, lingerie, maternity store, men’s wear boutique, special size boutiques (petites, plus size, tall, etc.,) sports wear / active wear, teen gear, women’s wear boutique, etc.
You may also want to consider if you want to sell accessories, hats, belts and shoes in your fashion clothing store. Because you are the owner of the store, your creative prowess will constantly be challenged when you present the public your wares. Attention to detail in window presentation, store lighting, rack displays and even that touch of personal service will all come into account when you open your fashion clothing store.
There are two kinds of fashion clothing stores: retail fashion store and fashion boutique.
Retail fashion specializes in selling new clothing products created by fashion designers which may (or may not) be dictated by celebrity trends. Some retail fashion stores have gone to such specialized extent that they only offer the works of their in-house designers. Others have a number of brand names and designer names offered in one roof.
Fashion boutiques, on the other hand, are more (for lack of a better term) chic or upscale. Personalized service, cozy ambience and unique merchandise are offered here – and patrons of such places usually expect nothing less.
Another huge factor about launching your own fashion clothing store is your business location. Malls are popular places for such stores, but they do come with steep rents, and a lot of competition. Stores that sell outside such establishments may have less overhead expenses but may also have less foot traffic. Your prospective market may also be an important element in choosing your business location. For example, teens frequent malls, and thereby is a great place to sell your line of teen wear and accessories. Couture clothing lines or vintage couture may not fare as well in the mall, but rather in some cozy niche in a chic part of town.
Pricing is important, as with the quality of the merchandise. Some clothing stores manage to pull off slightly higher pricing from its peers, but only because they have already established their brand names in the market. Since you are only starting or launching this business, you may want to refer to popular prices among your competitors. The quality of your merchandise should also be a great concern to you. Nothing will lose you more customers faster than poorly made clothes passed off as “fashionable” wear with very dear price tags.
Customer service is also a factor in most shops. Chic boutiques make this a top priority, even offering coffee or tea to its patrons. However, if you prefer a retail fashion store set-up, remember to keep a friendly atmosphere in your shop. It will encourage your potential customers to ask for your advice on fashion trends, or gift suggestions and even a whole fashion ensemble – which may mark you a returning customer or greater sales.
Another matter to consider is the safety of your store and merchandise. If you notice most, if not all fashion clothing stores have security measures against theft and break-ins. Some of them may go as sophisticated as a 24 hour video surveillance system. Others rely on tag systems. Check your budget first or your overhead expenditure rates as to what kind of security measures you may need and / or afford.


Opening a Baby Product or Maternity Store
Small Business Tips for Start-up Retailers in the Juvenile & Pregnancy Product Industry

Let me state at the very outset that unless you have extensive retail experience, it will take you 12 to 18 months of planning and execution before you will be opening your doors to the public with a sign that says "Open For Business".

Store Character

The first step in setting up a store is to define the "character" of the store. This is a tougher proposition than it seems. To help you in determining the character of your store, I suggest visiting stores similar to the one you have in mind, especially those in other cities. Study their layout, product mix, lighting, floor coverings, pricing, use of wall space, window displays, and promotions. Make a list of what appeals to you and what does not. Visit well, make your visit worthwhile. Study them with an "observe & learn" attitude. If you are thorough in defining the character of the store you envision, you will come up with a good idea about the product mix you would like to carry. Determine whether to carry juvenile and/ or youth furniture, maternity, toys, and clothing, as well as the percentage of each category you wish to include in your inventory.

Size and Location

Size and location are two very significant factors that will determine many other aspects of your store. A store of under 2000 sq. ft would be considered small (one crib and case goods display alone will take up 60/80 sq. ft. of space). Remember you will need to allocate approximately 20% to 30% of the total space for aisles, common areas, etc.; otherwise, you will end up with a very cluttered look. Most baby product stores are 2000 to 7000 sq. ft. In terms of location, your three basic choices are to be mall based, within a strip plaza or in an independent building. Each has its own advantages and disadvantages. As baby product stores are considered "destination" stores, you do not have to rely on mall traffic for your survival.
Have you ever noticed how shoe stores are located close to each other? An independent retailer I know says that the main reason for his success is that his specialty baby furniture store is located in a strip plaza about 100 yards away from a Babies 'R' Us. He has adjusted his inventory to offer specialty products, but at prices that are not significantly higher than those of his mass merchant competitor. He also relies on Babies 'R' Us marketing and promotions to get customers to his store. If you are not savvy in adjusting your product mix however, a move like this will destroy you. You also want to locate your store in an area of town where young people live. Do not open a store in an area just because it is close to where you live; open the store where your prospective clients are.

Leasing Suggestions

Unless you already own a store property that is ideal for a Baby Products store - we highly recommend that you initially RENT the space. Sign the lease for as short a period as possible, but make sure you have multiple options to renew the lease for predetermined periods and rates of rental. Besides the basic rent and utilities, find out if there are any other charges that you would be responsible for. It is not uncommon for business tenants to have to pay certain common fees or for garbage disposal. If you are considering purchasing an existing store, I suggest that you find the reason or reasons why the owner is selling the store. Verify the reasons he/she gives you by checking with neighboring store owners or others in the community. Any decision to purchase an existing store MUST be accompanied by a complete audit of accounts for the past 5 years. A competent accountant will be able to guide you to determine an adequate purchase price based upon the cost of inventory and the profitability of the store.
The success of any small business startup rises significantly when its owner has good standing and a relationship with a banker, accountant, and handyman.

Purchasing a Franchise

There are definite advantages to purchasing a franchise but...like anything else in life...there are no free lunches. The five primary benefits of becoming a part of the franchise operation are:
1.       They help set up the store;
2.       training is provide to help you manage the operation;
3.       the guidelines about inventory takes the guessing out of such choices;
4.       they assist in marketing and advertising; and
5.       they provide tested computer programs for operations.
Ask the franchise company as many questions as you can. IF you are going to join their group, they better have the answers. IF they don't — move on! Inquire about the factors that dictate their decision on selling other franchises in your area and whether you, an existing franchise owner, will be given the first opportunity to purchase other franchises in your city or region. Compare to other franchises in order to understand the pros and cons.
Unless you purchase a franchise, you will be free to determine the layout, design and other aspects of the store. Select a name for your store (each letter in the name adds to the cost of signage), incorporate to limit personal liability and try to purchase used store fixtures and fittings. Used display cases, lighting and even slat walls are available in almost every city at less than half the cost of new equipment. You will be surprised by the selection and variety found at used store fixture and furnishing places.

Financial Aspects

This topic is so large that ALL the factors can not be covered in an article like this. Only general guideline and tips can be offered in a piece like this. In broad stroke terms, suffice it to say that the MONEY aspect should be divided into two categories:
1.       Capital expenditures for setting up the store and purchasing inventory.
2.       Operating expenses that would cover the cost of rent, salaries, utilities, advertising and marketing, etc.
Here are a few general thoughts that a new store owner should consider:
· Spend more on purchasing inventory than on decorating the store, but make sure your space is visually appealing as this helps sell.
· Have at least six months operating expenses available in ready funds when opening a new store.
· Be prepared to work 60 to 80 hours a week.
· Hire additional help as sales increase.
· What ever monthly expenses you project, the real outlay will be 25 to 50% more...it's like when building a house, unforeseen expenses will pop up!
· The most overlooked expense is health insurance cost for yourself and your family.
· One of the best investments is to buy a quality accounting and inventory control software.
· Negotiate with banks to get the best rates for processing credit card payments. Remember, they are vying for YOUR business. Do not be intimidated. Let them know you're shopping for the best deal.
· Identify slow moving inventory and try to sell it at cost or even slightly below cost. The capital tied into such items is not earning you anything. As a matter of fact, If you have borrowed to purchase some inventory...this is costing you!
· Consider advertising an investment, not an overhead. Allocate a certain percentage of your total sales for advertising and marketing. Do not let a smooth talking sales person exceed your preset limits. Deal with reputable vendors. If they dont' return your call for potential business, they certainly won't return your call when there's a problem.
· Take advantage of prepayment discounts or other special offers — any such savings go directly towards your bottom line.
· Incentivize your sales staff with commissions and bonuses. When they put out extra effort in servicing the customers it will create good will, customer loyalty and positive word of mouth advertising.
· Sell excess and slow moving inventory on the internet through eBay and other such sites.
· One tip that a friend of mine gave me in running my business was to maintain two bank accounts. ALL sales deposits to go into one account. All payments to go out of the second account after transferring funds into the "payables" account. His wisdom was to get the banks to assist you in keeping broad stroke tabs on the income and expenses.

Important Addendum

There is this dynamic Interior Designer from Denver who is a business colleague of mine. She also recently started a high-end baby business (design, manufacturing and print). I sent her this article for review and input. Besides editing it, she brought to my attention the benefits of creating a business plan after doing the initial investigation. She explained, "taking the time to work through the business plan helped me focus in order to stay on the right path. Even though it's not much fun and I fought it every step of the way, it truly helped me focus on what I wanted and didn't want my business and passion to become. The research alone will help you sell your vision to a banker or investor if necessary. It will also help you establish your story and know everything about the business inside out. She added, "...encourage your readers to locate a reliable free source who can help review the plan and offer valuable input, specifically a professional individual who isn't partial (i.e. family or friends). Besides the SBA being an option, the Small Business Development Center in Denver was easier to reach and meet with. I found the latter source able to provide sound advice without the sugar-coating that one would receive from a friend or family member, and at the same time give it to me straight without intimidation that other sources offer too freely. Yes, we all need to know the perils, but those of us who are serious, need a source that is on our side - one who is willing to back you when the commitment is there to make it happen no matter the day or situation."
I can not over stress the need to have as detailed a business plan as possible. In each city there are business resource centers at the Chambers of Commerce, Colleges/ Universities or Small Business Associations that can help you in refining your plan. Many of these services are available to you at no cost. Utilize such resources and you won't be disappointed.
Naresh Dewan
Naresh Dewan, Publisher of Baby Shop magazine
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